At the Core
28 May 15

Tri-State Troubles: New York, New Jersey, Connecticut Need Disaster Recovery Help

Across the United States of America, there's not a single area that's immune to the need for disaster recovery and business continuity. Every city in every state has to worry about the threat of losing their data and sacrificing the productivity of their business.

"It's important for any business in the area to have an IT disaster recovery plan."

The cause for concern might be particularly high, though, in the "tri-state area" of the Northeastern U.S. New York, New Jersey and Connecticut are highly vulnerable to outside elements that might threaten their data and their operations overall.

This is not just a hypothetical. We've already seen, through the fallout from Superstorm Sandy in late 2012, that the tri-state area has struggled to overcome disasters. It's not a stretch to say that such problems might rear their heads again if another storm were to strike in the future. That's why it's important for any business in the area to have an IT disaster recovery plan to help with enduring hard times and staying on track.

Lessons learned from Sandy
You can refer to Sandy as a hurricane or a "superstorm," but either way, she was a major business problem. Companies lost power, and they lost access to their data. Numerous offices across the tri-state region were unable to stay productive.

According to The Wall Street Journal, this taught the region's businesses some valuable lessons. For example, David Sarabacha, a principal at Deloitte who specializes in resilience and recovery planning, told the newspaper that disaster recovery has taken center stage.

"Crisis management, business continuity and disaster recovery plans should be detailed," Sarabacha said. "Executives assume they'll figure out the details when an event takes place. But if business leaders don't have sufficient lines of communication available to share information, make decisions and disseminate instructions, their ability to implement their plans will be impaired."

There's no time to wait around anymore. The time to act on DR is now.

New York's hefty bill for DR
The cost of weathering a disaster is astronomical. According to Emergency Management, the total costs of DR over the last decade in the United States have tallied $300 million, and nearly half that amount came just between 2011 and '13.

Hurricane Sandy took its toll in 2012.Hurricane Sandy took its toll in 2012.

Business resilience specialist Josh Sawislak told the news source that it's important for companies to absorb the disasters that come their way and act quickly. This is especially true in New York, where he noted that the state is losing $1.7 billion per year to the climate impact of disasters.

"This is money they, and we, cannot afford," Sawislak said. "So when someone tells me, 'We can't afford to pay for resilience,' I immediately ask, 'How can we afford not to?'"

Stop the problem before it starts
It's important for companies to identify the root cause of their disaster losses. Namely – it takes time to recover their data, and during that interim period, they're often out of commission, squandering the potential for profit. It's time to nip this issue in the bud.

The solution is to use cloud backup systems that eliminate downtime, keep data accessible and empower you to maintain high levels of productivity. With better DR, lost profits can be a thing of the past.

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