At the Core
15 January 15

Go West, If You Dare: Cloud Data Remains In Danger

All over the country, there are businesses discovering every day that they need a greater emphasis on cloud backup for their most important files. Corporate leaders are no longer content simply to stash their documents away in file cabinets, nor are they happy to save their documents locally using in-house hard drives or servers – instead, they're looking remotely at ways to store and access their data online.

As they go about this process, however, they need to realize that the data they're keeping in the cloud may be at risk. Not only are data breaches a constant threat, but in addition, there's always the possibility that an instance of severe weather or another similar disaster might strike, putting files in jeopardy.

"Numerous enterprises in Phoenix, Los Angeles, San Diego, San Francisco, Portland, Seattle and more need to be concerned about the safety of their data moving forward."

This is especially a concern on the West Coast, where many cities are epicenters of business activity that may find themselves at risk. Numerous enterprises in Phoenix, Los Angeles, San Diego, San Francisco, Portland, Seattle and more need to be concerned about the safety of their data moving forward. New threats are rearing their ugly heads all the time.

Torrential rain down south
On the southern part of the West Coast, torrential rainstorms are often a threat to business operations. One recent example, according to CNN, came in the form of a storm that moved massive walls of rock and mud. A coastal highway was closed, some buildings were evacuated and some were even buried in mud. Needless to say, business was disrupted.

Incidents like these can not only shut down offices for considerable periods of time – they can also threaten the safety of important corporate data. In these situations, it's crucial that organizations do what they can to protect themselves.

Trouble in the north too
Northern California is also no stranger to severe weather incidents. CNN likewise reported that "Stormageddon" was slamming the West Coast, with a combination of powerful winds and battering rains leading to lengthy power outages for 225,000 customers, ranging from the San Francisco Bay Area all the way to the Canadian border.

Rain was welcome in some of those areas, but certainly not to that extent.

One storm can be bad news for your West Coast business.One storm can be bad news for your West Coast business.

"We need it, but I wish it would come more evenly spread out, instead of all in one night," Kim Cheadle, who commutes from Marin County to her office building in San Francisco, told CNN.

Nearly 2.5 inches fell over the San Francisco Bay Area, and to the north, 14.6 inches drowned the Petrified Forest. Serious rainfall like that tends to have major ripple effects.

Disaster recovery plays a key role
Severe weather incidents are a threat anywhere. And when they do happen, you're not just thinking about the power in your office – you also must be concerned about the security of your cloud backup data. What happens if you keep your data in the same place as the rest of your office? It's simple – when one thing goes, everything does.

Remote data storage is therefore vital for businesses in these major West Coast cities. Whether you're in Phoenix, Silicon Valley or anywhere in between, you need a way to manage your cloud data that's safe, secure and will keep your organization going strong.

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